e-Business Models
Different business models are used online to generate profits and value to their operators. Obviously, it all depends on one's needs according to his/her business goals.
Here is a short description of the most popular business models that are used online today:
Affiliate Websites:
These are sites that promote products of others and earn commission for each sale that they make. This practice is called affiliate marketing.
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A website that conducts reviews about dating sites. When a user clicks on the link (or banner) of the recommended dating site, the review-site's operator is being paid by the dating site for referring this customer.
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Lead Generation Sites:
Companies will pay you several dollars for providing them with highly qualified leads. These sites may only include a one-page mini-site with a form in it. After the user fills in his/her contact info for more information, or a free eBook, his/her details are sold to other companies that are interested. This highly common type of business model is very easy to set up and run.
Adwords-Related Sites:
Google, believe it or not, is willing to partner with virtually anyone. Whenever someone searches for something on Google and clicks on a "sponsored links" ad (i.e. Site), Google gets paid by that site's operator. Anyone with a site can easily incorporate Google "Sponsored Links" results in their site, and share the profits with Google, each time a visitor on her/his website clicks on an ad.
Banners & Advertisements Sites:
If your site attracts a good amount of traffic (readers/users), than many other websites will be willing to pay you for putting their banners on your site. Say, for example that you own a blog about Internet Marketing. Sites such as eMarketSchool.com will want to advertise on your website, since you attract the kind of audience that is relevant to us.
Commercial Websites:
Many internet entrepreneurs set up commercial websites, on which they sell products to users. Many of these sites are neither the manufactures, nor the distributors of the products that they sell. Instead, the sites typically contain aggregates of products from different merchants. The site owners earn commissions for each sale that they account for. For example, one could partner with a children’s toy store and sell their products online. They will only be responsible for the sales, shipping, and handling of the inventory online.
Self-Promotion Sites:
Every self-employed freelancer and business owner MUST have their own website. This is necessary not only for their good reputation, but also for generating leads and providing prospective customers with valuable information about their experience and key benefits.
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